Iles Formula
$38.00
A multi-award-winning, rinse-free botanical mist that absorbs oil at the root, balances the scalp, and buys two to three fresher days between washes. Consult and pick yours up at our Destin atelier.
In stock at our Destin atelier — try it in-salon or have it shipped
6 in stock
Dry shampoo has always asked for a trade: powder in exchange for one more day. The Iles Formula Rinseless Root Refresh refuses the deal. Created by celebrity session stylist Wendy Iles, this multi-award-winning botanical liquid, not an aerosol, not a chalk cloud, cleanses at the root, wakes up the scalp, and buys you two to three fresher days between washes.
Misted onto the roots, it absorbs excess sebum and sweat while keeping the scalp’s microbiome in balance, so hair feels genuinely clean rather than coated. There is no benzene, no propellant, and no white cast; even on the deepest brunette the formula disappears completely. What lingers instead is the house’s bespoke allergen-free white tea perfume and a lifted, airy volume at the crown. It moonlights beautifully, too: sprayed through mid-lengths and ends and left to dry naturally, it behaves like sea water, coaxing out a soft beach wave with heat and humidity protection and curl retention built in.
Shake well, then spray onto scalp and roots and massage in to absorb sebum and buildup. Do not rinse. Blow-dry the roots freestyle, against the direction of growth, then brush through and restyle. Reach for it as needed between washes; it is gentle enough for daily use and safe on color-treated hair, though your weekly shampoo still keeps its place.
Extension clients, this one was practically made for you: fewer washes, fresher roots, and a formula that is fully extension safe. Ask for it at your next appointment at the Studio Beige atelier in Destin, where we will show you the freestyle blow-dry trick at the chair, and you can carry a bottle home to the Emerald Coast the same afternoon.
| Brand | Iles Formula |
|---|---|
| Format | Rinse-free liquid spray (non-aerosol, benzene-free, vegan) |
| Size | 100ml / 3.4 fl oz |
| Hair Type | All hair types and ages; safe for color-treated hair and extensions |
| Best For | Extending time between washes, oily roots, root volume, post-workout refreshes, extension wearers |
| Scent | Bespoke allergen-free white tea perfume |
| Application | Mist onto scalp and roots, massage in, blow-dry freestyle — no rinsing |