O&M Thique Volume Powder

Fine hair that falls flat by lunchtime finally has an answer. Thique is O&M’s featherlight volumising powder — a quick pump at the roots that wakes up limp, lifeless hair and gives it the kind of body that usually takes a full blow-dry to fake. It reads matte and undone rather than crunchy or product-heavy, so your hair still moves and still looks like hair.

The clever part is the airless pump. Instead of a messy shake-and-hope, you get a controlled dose exactly where you want it: at the part, along the crown, or worked through mid-lengths for that lived-in, second-day texture everyone asks their stylist for. Tapioca starch drinks up excess oil and grip so roots stand up on their own, while safflower seed oil, Kakadu plum and finger lime keep strands conditioned instead of chalky. The scent is a soft mint-and-melon — clean, never sweet.

It’s the little bottle we keep reaching for behind the chair when a blowout needs one more beat of lift before a client walks out. Vegan, cruelty-free, and made without sulfates, silicones, parabens or gluten, so it plays nicely with color and extensions.

Why you’ll love it

• Instant root lift and weightless volume on fine, flat or freshly-washed hair
• Soaks up oil and adds grip between washes — great for stretching a blowout an extra day
• Airless pump places powder precisely, with no white cast or clouds
• Naturally derived mint + melon scent; vegan and PETA cruelty-free

How to use

Work on dry hair. Pump a small amount directly onto the roots for lift, or onto mid-lengths and ends for texture. Massage in with your fingertips, lifting and parting as you go, and build up gradually until you have the body you want. Add a little more anywhere it starts to fall through the day.

Come feel the lift in person: swatch it, get a two-minute root-lift lesson, and take yours home from the Studio Beige atelier in Destin on the Emerald Coast. If you love how your hair looks leaving your appointment, this is the bottle that keeps it there.